In any market—balanced, competitive, or shifting—who you choose to represent you matters more than ever. Real estate is not a transactional business; it’s a relationship business grounded in trust, experience, and the ability to execute at the highest level.
At the Amanda Armstrong Group, our success has been built on a foundation of deep market knowledge, tireless work ethic, and unwavering client advocacy. We approach every listing with a singular focus: to create the right conditions for a successful sale by understanding exactly what today’s buyers value and how to reach them.
A Methodical, Proven Marketing Plan of Action
The first and most critical step in our process is determining the property’s true value proposition—how it fits in the current buyer landscape and where it should be positioned for maximum exposure. From there, we develop a precise buyer profile and build a marketing strategy that blends the best of local insight, national reach, and global visibility.
Our listings launch with intention. Every detail—from professional photography and lifestyle video to copywriting and digital placement—is curated to make that all-important first impression. And if the right buyer hasn’t appeared, we don’t wait; we reposition creatively to ensure the property remains fresh and relevant.
Why Our Approach Is Different
My philosophy is simple: the contract we sign represents my full commitment to your success. Every client receives the same relentless effort and care—whether you’re selling a waterfront estate or buying your first home.
Our work is supported by the unparalleled resources of Compass, the No. 1 brokerage in the U.S. by closed sales volume (REAL Trends, 2024). Compass invests millions annually to understand buyer behavior, refine marketing tools, and deliver the kind of exposure that truly moves the needle for sellers.
But tools alone don’t sell homes—people do. What sets us apart is the human connection. My ability to listen deeply, recall every client and conversation, and anticipate what motivates buyers has shaped our reputation across Cape Ann and the North Shore as one of the most trusted, results-driven teams in the business.
A Reputation Built on Results
We’re proud that our listings routinely outperform the market in both list-to-sale price ratio and days on market—a testament to strategy, preparation, and persistence.
As a small team, we close between 40 and 50 sides per year, representing buyer and seller clients across every community and price point, with a commitment to excellence that never wavers.
Clients often tell us that we make what could be a stressful process feel effortless.
“Amanda and her team made what could have been a stressful process feel seamless. They knew how to position our home, communicated constantly, and negotiated with precision and care.”
These relationships are the heart of our business. Every testimonial is a reflection of our promise to work harder, smarter, and with the utmost integrity—qualities that can’t be manufactured, only earned.
Supported by a Team That Delivers
Behind every successful transaction is a team that shares the same values. Our five-member group operates with synchronized precision, backed by an in-house marketing director, a project coordinator, and an extensive network of trusted professionals—lenders, contractors, stagers, attorneys, appraisers, and more. This allows us to move efficiently and handle even the most complex transactions seamlessly.
Beyond the Listing
Our reach extends far beyond the MLS. Through exclusive partnerships, social campaigns, and the Compass network of elite agents worldwide, we ensure that every property we represent receives the visibility it deserves. We believe every home tells a story—and our job is to tell it beautifully, intelligently, and strategically to the right audience.
The Bottom Line
Selling your home isn’t just about finding a buyer—it’s about finding the right buyer at the right price, with a team who knows how to get you there. At the Amanda Armstrong Group, we take that responsibility personally. Because who you work with doesn’t just matter—it makes all the difference.
Compass Buyer Demand Tool
Curious how many buyers are already searching for a home like yours? With Compass’ new Buyer Demand tool, I can access real time, data-driven insights showing how different price points impact buyer interest, allowing us to strategically position your home before we list.
Start With Serious Buyers
We don’t start with just any buyer browsing the market. To capture serious interest early, I send direct outreach to agents in my network with buyers already searching for homes that match your listing’s criteria.
Price With Confidence
Our technology shows how buyer demand shifts in real time at different price points. With that knowledge, we validate a competitive launch price for your home that attracts the strongest offers.
Protect Your Home’s Value
By testing buyer demand off-market first, we avoid costly days on market and price drops, so that we enter the market with your home’s full value intact.
Meet The Amanda Armstrong Group
Amanda Armstrong
Managing Director
978.879.6322
Martha Anger
Real Estate Agent
781.727.4547
Tori Flavin
Real Estate Agent
978.879.8397
Bela Emerson
Real Estate Agent
978.375.3765
Carling Berglund
Project Coordinator
Real Estate Agent
978.290.8186
2025 Real Trends: Verified No. 1 Small Team In Gloucester By Volume + Sides*
Total Volume Closed YTD – $48,702,500**
Average List-To-Sell Ratio YTD – 99%***
Contact the Amanda Armstrong Group at 978.879.6322 or at amanda.armstrong@compass.com to discuss any of Compass’ premier services or if you are thinking of buying or selling on the North Shore.
Amanda Armstrong Group is a team of real estate agents affiliated with Compass, a licensed real estate broker and abides by Equal Housing Opportunity laws. All material presented herein is intended for informational purposes only. Information is compiled from sources deemed reliable but is subject to errors, omissions, changes in price, condition, sale, or withdrawal without notice. Photos may be virtually staged or digitally enhanced and may not reflect actual property conditions. *Real Trends Verified – 2025 City Rankings. **PowerBI ***MLS, Total Sold Market Stats for SF, CC, MF in all towns from 1/1/2025-10/21/2025, data pulled on 10/21/2025. compass.com